Tang, a global leader in the powdered beverage category, has always been at the forefront of innovation. The new pack comes with all the convenience and affordability that people seek in a refreshing drink. With its great fruit taste and nutritional value, the new one litre pack enables mothers & kids to have a glass of Tang whenever they feel like.
At the launch, Amit Shah, Associate Vice President, Powdered Beverages, Gum & Candy, Cadbury India stated, “Since the launch in 2011, it has been our constant endeavor to stay ahead of the curve with Tang. It is enjoyed by the consumers across the country and with this new 125g bottle pack, consumers can very conveniently make the perfect tasting bottle of Tang within seconds. Through this innovation, we are looking at significantly increasing trials and maximizing distribution by ensuring that this new offering is available in all our key markets. We are confident that the new pack will be relished by all”.
Available in delicious Orange, Lemon and Mango flavours, Tang’s one litre (125 g) pack is available in stores across the country at an affordable price of Rs. 30 per pack. Tang is also available in 750 g, 500 g and 19 g pack sizes.