The promotional campaign for the most celebrated show in the printing industry PAMEX 2017 kick started off with it’s very first road show at Amritsar on 17th September 2017. AIFMP in association with Offset Printers Association- Ludhiana in support with several regional printing associations including Jalandhar Printers Association, Amritsar Offset Printers Association, Pathankot Printer Association, The Association of Printers -Batala and Printing Press Association-Mukatsar Sahib launched its first road show out of many.
The Press Conference was organized to create awareness about AIFMP apex show Pamex, which is going to be held on 18-21 December in Mumbai at Bombay Exhibition Centre, Goregaon and to create awareness on the major issues faced by Printing Industry. The coverage was wide spread and issues like GST, Ongoing Paperless Drive, Digital India & Printing, Growth in Printing Industry, Status of Printing Industry etc. were focal point of discussion. During the road show Mr Tushar Dhote, Chairman, PAMEX enlightened the gathering with the updates and opportunities at PAMEX 2017.
AIFMP has termed campaigns to go paperless as ill-conceived. Its office-bearers maintained that digitalization was itself large source of pollution, adding e-garbage to the fragile ecology, whereas paper was a biodegradable.
AIFMP Chairman Mr. Tushar Dhote said “Paper dissolved in the environment on its own without any negative impact. The world is battling with the menace of disposing of e-waste and printing would survive the digital onslaught.”
He added that paper mill owners were aware of the loss of trees for raw material of their industries. So they were equally keen on planting more trees as they were aware that their business would not be possible without trees.
AIFMP President, Mr. Kamal Chopra said “Printing was rapidly growing industry across the world and the Indian printing industry is offering the second most employable industry in the world after China.”
Currently printing industry is clocking annual growth between 15 per cent and 17 per cent last year and commercial printing has grown by nearly four per cent.
PAMEX 2017 through road shows is all set to cover over 50 grassroot towns in Maharastra, Gujrat, Andhra, Kerala, Tamilnadu, Karnataka and Uttar Pradesh. At the regional level, promotional events are planned at Lucknow, Indore, Ahmedabad, Banglore, Chennai, Hyderadabad. It will also go international with the events in Dhaka and Colombo.